Considering the Tariff Factor: New Cars in Review

The Trump tariffs have thrown the auto industry into a complete turmoil. The future pricing of the cars on this list will be determined by whether or not they’re made in the U.S. of A. And some automakers—Jaguar Land Rover, Audi—are temporarily suspending deliveries to America while they plan their next move. So if I say glowing things about the 2025 Audi SQ7 Prestige I tested, will you even be able to find one on the lots?

A case in point, my brother wanted a 2025 Kia Kona Hybrid with 49.9 mpg. This vehicle is offered here, starting at $26,000, or $33,550 for the Limited model he wanted. He found one at a local dealer, but then it turned out to be not available. He had to scramble around to find another one—they’re rare, for some reason—and managed to get the keys just days ahead of the 25 percent tariffs. He paid around $32,000 all in. He was, in fact, lucky. It’s built at the Ulsan facility in South Korea, not here.

So, the numbers here are, to put it mildly, in flux.

2025 Toyota Sequoia 1794 Hybrid. I prefer hybrids to be smaller, lighter and cheaper. The huge 1794 (above) starts at $82,330, and despite the “hybrid” badges it’s not fuel efficient. I mean it gets 22 mpg combined, for crying out loud. Yes, it’s a big, comfortable SUV with all the latest tech, and Toyota wrote the book on hybrid drive, but it’s also 6,179 pounds of vehicle. But you could do worse if you have eight people to move around. The price couldn’t go up much more, but luckily the Sequoia is built in America. Texas, to be specific.

2025 Toyota Crown Signia Limited. It dates me to remember the Crown as a luxury car for the JDM (Japanese domestic market). The new one (above) is still fairly well-appointed, with sedan styling that still gives off some SUV cues. Such attempts tend to come off as awkward, but OK. Prices start at $42,475, which is about what Americans typically spend on a car.

The good news here is that all Crowns are hybrids, beginning with a 236-horsepower powertrain, able to deliver 41 mpg combined. That’s pretty good for a car of its size. You can also gild the lily with the $56,125 Platinum trim, accessing 340 horsepower with reduced fuel economy. Don’t be in such a hurry! The Crown Signia is built at the Tsutsumi Plant in Aichi, Japan, and thus subject to tariffs that would threaten its competitiveness if they were fully passed on to consumers.

2025 BMW M235i xDrive Gran Coupe. Consider the BMW 2-Series as a way to escape the big-grille plague that I thought I’d be getting used to, but no such luck. This unassuming purple beast (above, though not purple) is a performance BMW with quite a bit of Mini Cooper DNA (same parents, after all). There’s no manual option, but the two-liter turbo four puts out 312 horsepower and 295 pound-feet of torque, shifting through a seven-speed dual-clutch automatic. The combination is good for a 4.7-second zero to 60 time. The interior feels classy, but the seats could use more padding, especially as this M delivers a relatively stiff ride. The M235i is a little car with a somewhat big price, starting at $50,675. There’s not much in common with the similarly named M240i coupe, but that one has a straight six-cylinder engine and more power—382 horsepower, with AWD available. The price is very close, $50,600, with xDrive adding $2,000. Production: a highly automated plant in Leipzig, the former East Germany.

2025 Mercedes-Benz S63 EV4. The European marques have fully embraced the plug-in hybrid (PHEV) format, and this example emphasizes performance. The challenge for Mercedes was to deliver zero to 60 in 3.2 seconds (and a 180-mph top speed) via a four-liter twin-turbo V-8 and e-motor, while also delivering fuel economy to justify that PHEV badge. The package delivers 791 horsepower and 1,055 pound-feet of torque.

The figures for cars like this are wild. It offers 49 mpg combined (46 in the city/53 on the highway) and an electric range of 16 miles (which could be higher). But if you run it only on gasoline, the result is only 18 mpg. Keep it charged up, is what I say. Driving range is quite good at 380 miles. The interior of the Mercedes is super-nice, with Benz’ really useful active bolsters to keep you in your seat. The price is an eye-watering $186,200, which is a shame because lots of posteriors would occupy that driver’s seat if they could afford it. Although Mercedes has an American plant, these cars are built in Germany, and thus the price (if passed on) could go up, up and away.

Is there room for more Benz cars in Alabama? The plant there is already producing the GLE, GLS, and GLE Coupé SUVs, and the Mercedes-Maybach GLS for international sales. EVs in Alabama are the EQS SUV, EQE SUV and Mercedes-Maybach EQ. The S63 EV4 is likely to be a low-volume model and will probably stay in Germany.

2025 Audi SQ7 Prestige and Q4 e-tron Prestige. I’m putting these two together because I’m curious what the German automaker will do with pricing for these fine driver’s offerings. Both are already expensive cars, and price is a big issue with EV customers—who think the electrics are too expensive even without the tariffs. Audi’s e-trons will now be a big jump from domestics like the Chevy Bolt and Equinox. The Prestige Q4 is $69,095, and my guess is that the automaker can’t really raise that too much without having them just sit on lots. The big, luxury-oriented SQ7 Prestige (above) is $98,195. Raising that heady amount by 25 percent would be prohibitive. That’s why a pause was necessary.

There definitely is U.S. production in Audi’s future. The company said in February it will expand production in North America, possibly in a joint venture with its Volkswagen Group siblings. According to Audi CEO Gernot Doellner, also a VW management board member, “We could go into existing Volkswagen Group plants or we could build up additional capacity. We are open to solutions and are evaluating the various options.”

2024 Toyota Corolla Cross Hybrid XSE and 2025 Toyota GR Corolla Premium. If you expect this car to look like a Corolla—i.e., a sedan—you haven’t been paying attention. This Corolla, made in the U.S. of A. (yeah!), has become an entry-level SUV, and a hybrid to boot. Pricing starts just below $30,000 (likely to stay there), and it can deliver 45 highway/38 city fuel economy via a two-liter four-cylinder engine and a trio of e-motors, for 196 horsepower. That makes it faster than the standard Corolla Cross, and definitely the one to buy. Don’t expect a performance car—it’s kind of like a Japanese appliance, but that pays off in terms of reliability and longevity.

I drove the GR Corolla (above) at Charlotte Motor Speedway in North Carolina last year, and here’s where you go for performance! These racy Corollas are kind of a labor of love for the company, which estimates it will sell less than 6,000 of them in the U.S. The all-wheel-drive GR hosts an innovative 1.6-liter turbo three-cylinder engine that punches above its weight and produces 300 horsepower (and 295 pound-feet of torque). Zero to 60 takes just 4.99 seconds. The model was introduced in 2022, but now includes an eight-speed paddle-shifted automatic as a $2,000 option. The GR also looks the business, with spoilers galore. Pricing is $38,860 for the Core entry model and tops off at $47,515 for Premium Plus. But the GR Corolla is built in Japan, in a dedicated facility within the Motomachi plant, and is this fully subject to the tariffs. Expect a price rise.

2025 Mazda CX-50 Hybrid Premium Plus and 2025 CX-50 Turbo Meridian Edition. Get the hybrid (above). It uses the same peppy drivetrain as the Toyota RAV4 Hybrid, with 219 horsepower from no less than three electric motors standard (for AWD) and a 2.5-liter four. This combination and a relatively light shell yields impressive 38 mpg combined fuel economy. You’ll want a regular CX-50 if you tow a lot, because it can handle 3,500 pounds (versus the hybrid’s 1,500). With the standard CX-50, you’re looking at 24 mpg in the city and 30 on the highway. The rating goes down to 23/29 (and the price goes up) if you opt for the 2.5 with twin-scroll supercharger. The hybrid, built in Huntsville, Alabama, starts at a reasonable $35,390. And the price is going to stay there, minus tariffs.

Ice, Snow and Slush: The Winter Drives

As winter sets in, features like heated seats, steering wheels and mirrors matter more, as well as traction and performance in snow. So, here’s a few reviews keeping the chilly scenes of winter—snow, ice, slush—in mind.

2025 Volvo V60 T8 E-AWD Polestar. I’ve never had a Swedish car that lacked a killer heater, and if you’ve ever been to northern Scandinavia, you know why. The name of this car is a bit confusing. Polestar is one of Geely’s electric brands, isn’t it? Yes, that’s true but before that it was a Swedish tuning shop, with racing experience, and it breathes on Volvos now as AMG does for Mercedes-Benz and M for BMWs.

The V60 is that increasing rarity—an actual station wagon, not an SUV. This version is a plug-in hybrid, with a 14.9-kilowatt-hour battery, up from 9.1. The electric motor has also been upgraded, and now produces 143 horsepower. The two-liter four is turbocharged and now produces 312 horsepower. The car is meaty, and can cruise 44 miles on battery power alone. It’s brilliant in the cold (even the rear seat is heated), with a fast-working heater and defroster, as well as excellent handling. Who needs an SUV?

As tested, this fine Volvo was $72,835, a high price that is a definite barrier for some buyers. Also tested was the 2025 Volvo S60 Recharge eAWD Ultimate Dark. And it’s another rarity, a sedan! The American fascination with SUVs in all their vivid reality still escapes me, so if you’re also resistant check out this one. Unfortunately, this is the last year for the compact S60 sport sedan. You’re much better off choosing the S60 as a plug-in hybrid, because its combination of turbo four and electric motor produces 455 horsepower, compared to the entry model’s 247. Most of what I said about the V60 applies, and the bottom line as tested was $62,545. The two models have an identical rating of 74 MPGe with the hybrid drive, and 31 mpg overall with just the gas engine. Not bad, considering all the safety equipment aboard.

2025 Genesis GV70 3.5T AWD Sport Prestige. Genesis is currently both my favorite luxury brand, and it’s my top electric choice, too. The 70, 80 and 90 are available as SUVs and sedans, and the GV70 tested is one of the former. This was a splendid winter car, given a 10 out of 10 by Car and Driver, and it sports a peerless luxury interior with every possible amenity. The tester had two big packages, sport advanced and sport prestige, which added $6,400 and $3,200 to the price respectively, but both are worth considering as they include many safety features. It might have been a good idea to include all the safety stuff in the same package. The price as tested was a not-inconsiderable $69,900.

The Genesis comes with a 375-horsepower twin-turbo V-6, capable of sub-five-second zero to 60 times—but it’s also a family luxury SUV. Choose a lesser version of the GV70 and you get a worth-considering turbo 2.5-liter four.

2025 Toyota Sequoia 1794 Hybrid. This one got a real winter workout, all the way from Connecticut to Chambersburg, Pennsylvania. I would have trouble buying a vehicle that gets only 20 mpg combined (and 17.9 average on my trip), but with that said I can confirm that this is a very comfortable perch for a long seasonal drive. I was at the wheel about nine hours and emerged fully refreshed. The seats, seating position and legroom were all ideal, as was the JBL stereo. I was also able to haul a 47-inch-wide 1950s German console radio—complete with liquor cabinet—in the rear, seats folded. Unfortunately, the third row doesn’t fold flat, but it still provided a cavernous load area. The running boards that zip out when the car is unlocked are handy, because the vehicle has a high center of gravity.

The Sequoia SUV is big in every dimension, including price, $84,480. And that’s why, even with hybrid drive, it still uses plenty of gasoline—I had to fill up twice. The power comes from an I-FORCE MAX twin-turbo V-6 with electric motor/generator (437 horsepower combined), driving through a 10-speed auto with sequential shift. The Sequoia was actually better handling than anything this large deserves to be. I’m sure, with four-wheel drive and this configuration, its excellent for towing.

Also from Toyota was a 2024 Toyota Tacoma Trailhunter Double Cab. I didn’t get to spend too much time in this $64,944 truck, but I moved some things with it and realized that the Japanese now build better American trucks, in many cases, than actual Americans do. They tend to be more reliable and better built, and there aren’t many compromises. This Toyota, too, uses an I-FORCE MAX hybrid drivetrain, and again the results aren’t stellar—23 mpg overall.

2025 Mazda CX-50 Turbo Meridian Edition. As the owner of a Miata, I know how well Mazdas handle, even when they’re compact crossovers. The CX-50 ($42,670 as tested) is the only car on this list whose price doesn’t intimidate. I could actually buy one of these!

Mazda doesn’t have a handle on luxury the way in quite the same way Genesis does, but the buyer who opts for the Meridian CX-50 gets a 256-horsepower turbo four (the base non-turbo engine produces only 187 hp) and 3,500-pound towing. The package also includes the nice leather heated seats and a sunroof. For 2025, all CX-50s get the larger 10.3-inch infotainment screen and Amazon’s Alexa voice assistance is now included across the boards. “Alexa, which car should I buy? Hmmm, maybe a Mazda?

There’s a hybrid version of the CX-50, with a 176-horsepower 2.5-liter four, CVT transmission, all-wheel drive, and a stellar 39 mpg city and 37 highway. The new entry is the result of a collaboration with Toyota, and it shares the RAV-4’s powertrain. The hybrid starts at just $33,970, so it’s definitely worthy of consideration.